How to Grow Your Clinic Using Skin Analysis and Diagnosis
The client diagnosis process is perhaps the most underused clinic growth tool. Done properly, a good diagnostic process will make the client feel welcome and comfortable, help them understand their underlying skin issues and show them the pathway forward. From a clinic perspective, the spend per client increases and bookings become more consistent. This article […]
Understanding Different Skin Types
It’s important for all laser hair and beauty practitioners to understand the different skin types as part of the diagnostic process. Poorly diagnosed treatment plans can extend or even eliminate the effectiveness of treatments and so it’s vital that technicians take their time when meeting clients, and manage their expectations accordingly. The various skin types […]
Choosing Low-Impact Facial Treatments
Low impact facial therapies are an important part of your clinic menu. They can also require less time and cost considerably less than other devices. Best of all, clients love them. Here are our tips on which non-invasive treatments you should consider for your business. LED Light Therapy LED therapy encompasses a multitude of treatment […]
How to Structure Your Initial Consultations Effectively
We have all experienced a consultation that made us feel engaged, excited and optimistic. Likewise, we have also had consultations that were half-hearted and seemingly designed only to sell additional products and an overcomplicated treatment plan. A well-structured consultation is not only the fulfilling of a promise to your client, it is also an opportunity […]
Using a Skin Analyser to Improve Consultations
Skin analysers are a powerful consultation tool, yet they are often underutilised. Here are some tips on how to improve your initial consultation process using a skin analysis device. Prescription Before Diagnosis is Malpractice What’s true in the mainstream medical profession is true for us in the beauty and aesthetics industry. In fact, the nature […]
