The Five Most Instagramable and TikTokable Treatments
It’s all about the ‘gram and TikTok these days. Celebrities have monetised it, self-help gurus have demonised it and at some stage, we’ve all used it to make ourselves feel relevant. But let’s face it, Instagram and TikTok are valuable tools for business growth in the beauty and aesthetics sector and quality video content is […]
How To Rank on Google and Improve Your Online Visibility
A strong online presence is essential for attracting new clients and growing your business. One of the key ways to do this is by ranking well on Google, the world’s most popular search engine. When potential customers search for beauty products or services, you want your business to appear at the top of the search […]
Offers to Excite Your Audience
Are you looking for some exciting offers to engage and inspire your audience? When you look around most clinics, it feels like everyone is copying everyone else’s promotions, so how can you create an offer that stands out? Here are our ideas for offers that scream excitement: Gift Voucher Discounts Give me $50, and I’ll […]
5 Habits of Highly Successful Clinics
Have you noticed that some clinics seem to do things a bit more easily than others? Their owners and managers seem less stressed and comfortable with their decisions. The staff are happy, busy and engaged. Customer service is excellent, and clients tend to be more loyal. These things are not an accident. Here are five […]
Engaging Your Local Community
Small-town clinic owners don’t have a choice. When you have a limited audience, you need to do more than grow your database constantly – you have to build meaningful relationships with your local community. To create relationships with depth, you need to know more about the client, and they need to know more about you. […]
HIFU Tips and Tricks
High-Intensity Focused Ultrasound or HIFU is one of the industry’s fastest-growing treatments, and with good reason – it’s not known as the ‘non-surgical facelift’ for nothing. If you already have HIFU in your clinic, we’ll share some tips on getting the most out of this fantastic treatment. If not, this article should help you decide […]
Advertising Tips for Clinic Growth
“I am convinced that about one-half the money I spend for advertising is wasted, but I have never been able to decide which half.” John Wanamaker You have no doubt experienced this feeling when investing in advertising. Sometimes it works, and sometimes it doesn’t, and you want to know why! The frustrating thing about advertising […]
Starting Your Second Clinic – Understanding Growth Triggers
When it comes to scaling up, timing is everything. If you do it too early, you put yourself under financial pressure, and if you do it too late, you leave the door open for a competitor to swoop in and steal market share off the back of your efforts. To scale your business effectively and […]
Choosing the Best Laser Hair Removal Device
Choosing a laser hair removal device for your clinic can be overwhelming and confusing. Every manufacturer will do their job and explain why their machine is ‘better’ or ‘faster’ or ‘more advanced.’ At Laseraid we sell almost everything and no device is perfect for every clinic. So, here’s an unbiased guide to choosing a laser […]
What is a Laseraid Subscription?
The Laseraid Subscription has changed how hundreds of Australian, New Zealand and UK clinics establish, run and grow their businesses. This unique offering, often called the ‘Clinic in a Box,’ gives business owners, regardless of the size of their clinic, the opportunity to access premium devices and lower their financial exposure. The 3 Month Trial […]
